In Beijing announced the end of 2007, Sephora opened stores in China will reach 35; to 2010, will reach 100. At the same time, "SEPHORA online store" in China 12 months after landing today, but be completed from the internet store selling the brand's dedication to get to be the only authority within the cosmetic retail site. Only two year period in the Chinese market, Sephora started accelerate towards layout of Chinese cities the pace of expansion. Autumn of Beijing high gas Lang, a Mediterranean flavor having a rich Italian restaurant, crammed with warm French sentiment. It is a French cosmetics retailer Sephora Louis Vuitton's carefully chosen "thermal Christmas Open Day" site, commemorate people feel the breath out of your Paris fashion. Sephora China President Zhou Jisi (ThierryJaugeas) while in the active site revealed in China's "100 Shop Project", the scene also demonstrates the 07 'show all season and winter makeup makeup review prospects for that more colorful belong to more fashion elements. The "beauty candy store," said Sephora is one among the Europe's leading cosmetics retailer focused on high-end cosmetics and Perfume , Founded in 1969, Limoges, France, in 1997 to sign up the earth's first Luxury Brand, Louis Vuitton (LVMH). Nowadays, the Sephora in 21 countries with 800 stores and annual sales in excess of 20 billion euros. Starting from April 2005 to chinese people market, as of this moment, in Beijing, Shanghai, Guangzhou, Shenzhen, Shenyang, Hangzhou, Suzhou and Ningbo and also other 8 cities opened 23 retailers, and SEPHORA China's online shop. Zhou Jisi testified that in economically developed areas in China, high-end cosmetics from the field already carries a stable, mature Consumption Groups, Sephora will accelerate the pace of China's shop, is China's huge market potential and consumers, "experiential" shopping popular for Sephora in China's "100 stores program," added confidence. Zhou Jisi that a lot, the world cosmetics market, particularly high growth emerging markets, growth in demand beyond people's imagination. From world wide Management Consulting And research firm Kline (Kline & Company) statistics demonstrate that China's cosmetics sales in 2006 in contrast to expansion of a lot more than 13% in 2005, jumping to third worldwide. Kang, gm of China Sephora Ms. Nga Army,
mac makeup wholesale, said: "Chinese consumers are aware about the search for beauty can be another particular self-discovery. We presume that customers are reading good plus more profound expertise in beauty, they'll read many advertisements but not always rely upon a small brand, but to continue after dark brand. Sephora sephora goal would be to make them make greater for these people, also more using the trend of choice. " Its, presently, Sephora's World Shoe store in Beijing, Zhongguancun and Wangjing Hualian opened three shops, respectively. Trade shop in black or white tone for that entrance hall decorated main color from the skin,
mlb shop, Make , Fragrance and also other area open shelves, in addition to Sephora's own type of the items, the larger amount of global brands for example Dior, Lancome, Yashilandai, Clinique, H2O and other products,
mac makeup, combined with Sifu Lan exclusive introduction on the Chinese market, special brands, including from Australia Mask Professional brand Skinvital, French bath brands LCD P, Eye Care Brand Tali Ka (Talika) and so forth. It is reported that Sephora sells cosmetics, contain a collection of 60 global beauty brand, an utter of more than 1,000 varieties. Clearly, Sephora's international operation mode and Lv background,
nfl store, has earned numerous international supplier of first-line support towards the brand. Also, Sephora's unique "3E experience" (Ease, Excitement, Education, that is certainly free easy for it and excited to change the concept of) marketing model, can also be a store has won recognition and trust of consumers magic.
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